If you ask any small business owner what they need most in their business, you get the same two answers every time… more clients and more revenue.
But here’s the problem. That ISN’T what most business owners want. Oh sure, they want more clients, but what does it take to produce more clients? First, you MUST generate leads… and then you MUST convert those leads into clients.
It is that simple right? Well… not actually because before you can even consider generating leads, there are some critical exercises you need to carry out or…your lead generating activities will not prove successful.
Business owners today are surrounded by coaches, consultants, and advisors and in a lot of cases, the coaching and advice being given does not get to the root of the problem the business owner has in generating leads.
There is no shortage of courses, workshops, and seminars that teach business plan creation, marketing plan creation, branding, social media presence, tendering, financial plan creation and… the list goes on. While these are necessary, the question remains… Will this have an immediate impact in your capability to generate leads… the RIGHT leads?
South African SME’s hold the key to effectively addressing the unemployment rate in the country however, the training, tools, resources, and support provided to this sector is not empowering them to make any impact.
Getting Back To Basics
There are numerous areas in a small business that require immediate attention long before we start investing time, resources, and money in any of the strategies mentioned above.
The fundamentals need to be addressed in an effective manner to ensure that the marketing efforts that follow deliver results. The missing pieces of their business success puzzle in most cases are the most critical pieces to complete their path to building and growing a long-term sustainable business.
I am not surprised by the response I get from my clients when I ask them to share with me their…
- Market-dominating position.
- Their compelling message.
- A detailed description of their ideal client.
- Their 30-second elevator pitch.
- Lead generating business card.
- Lead capturing landing page (not website).
- Their up-selling, down-selling, and cross-selling strategies.
- Their bundling strategies.
- Their joint venture strategies.
You see, my partners and I have worked with thousands of business owners all over the world and we’ve discovered that none of them are applying some very simple and easy marketing strategies as listed above, that can unleash tens of thousands in hidden revenue in just a matter of minutes.
So now you’re probably thinking to yourself that all of this just sounds too good to be true. So why don’t I prove it to you… and I’ll do it for FREE. Give me 45 minutes of your time and by using the Profit Accelerator Software™, I will show you exactly where these hidden revenues are, how much they represent, and exactly what strategies you should be implementing.
“Your Success Is Our Focus!”